Rivers was established in 1979, forming partnerships with Diana Ferrari in Sebastopol and wholesaling to the likes of Grace Bros, Myer, David Jones and Betts in Australia. In 1983, Rivers’ very first retail store opened on George Street, Sidney specializing in men’s footwear. It was soon followed by their second store located in Pitt Street. After initial success, the retailer expanded its catalogue and, by 1993, Rivers had over 50 stores across Australia.

Years later, Rivers went digital and launched the first retailer website in the country in 1999, also welcoming the 2000's with the launch of their Women's apparel range and celebrating the opening of their 100th store that same year.

The year 2018 saw big changes for Rivers as the company was purchased by the Noni B Group who are committed to giving their customers the best experience possible.

Rivers sells and distributes their own branded products under the label Rivers as well as other international brands like Adidas, Levi’s, Champion, Sony, Canon, Tommy Hilfiger, Ugg, and New Balance, among others.

You can save money by checking out Rivers’ multiple daily and seasonal sale deals to discover the latest discounts, don’t forget to check out their Clearance section on their website. The company offers its customers 10% off by signing up on their website.

The company’s main competitors include other national retailers like Myer, AppliancesOnline, Big W, Kogan.com, The Iconic, Showpo, Cotton On, Rebel, Glassons, and Country Road.

Customers may find many benefits by signing up to Rivers Rewards and get exclusive opportunities only available for members. Receive a $10 birthday voucher, earn points for every dollar spent in store and online and get access to member only offers.

Rivers offers amazing Black Friday deals and discounts to help you save money on everything you need. Unlock the best offers of the season and shop like an absolute bargain expert.

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Black Friday will officially start on the 25th of November. While it should last only 24 hours, most stores will offer considerable discounts and sales for more than a week. In some cases, there will be early Black Friday discounts days before Black Friday even starts, so don't forget to visit my deals 365 often!

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Find Rivers’ latest offers and promotions only with My Deals 365. Discover the best brands and the latest products available to you. Whether you are looking for new clothes, a new armchair, or the latest electronic appliances, Rivers has everything for its customers through their multiple stores across Australia or their reliable online shop. My Deals 365 brings you the best discounts and sale deals from Rivers.

The brochures and catalogs contain the best weekly, monthly and yearly promotions, with offers and discounts available today in stores. To check the updated prices you can also browse the official website online: https://www.rivers.com.au/